Archive for the 'linguistics' Category

Porn Star, Pony, or Politician?

Friday, April 4th, 2008

Racehorses, politicians, and adult film stars all have funny names. Can you tell who’s who when it comes to running hard, and beating out the competition?

porn star, pony or politician quiz | digg story

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Maybe Your Keywords Do Not Mean What You Think They Mean

Thursday, April 3rd, 2008

Mass media can drive search traffic on the internet like nothing else. And if you’re a performance based search advertiser, you’ve gotta be on the lookout for 800 pound gorillas impinging on your keyword space. Take, for example, this poor fellow, who is just trying to sell jars of gourmet French foods in the UK, and cannot figure out why he gets such huge volumes of search traffic for the keyword ratatouille. Someone had to break it to him that this was not click fraud, but simply the fact that the biggest animated film of the past three years had the same title as his delicious eggplant ragout.  So sad.